NYT Parenting

NYT Parenting

A destination to help new
parents raise their kids with
more confidence and less
anxiety.

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Executive Product Director (2018-2020)

I led the team that built NYT Parenting, the go-to destination for evidence-based guidance for new parents.

I recruited + hired the team, worked with design to establish visual identity, led product development + strategy.

Envisioned as a standalone subscription product under the New York Times’ New Products & Ventures wing, we beta launched a site, weekly newsletter, and Instagram in April 2019.

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Screen Shot 2021-05-20 at 11.13.00 AM.png — Research, Prototype, Repeat — How We Designed NYT Parenting

NYT Open / Sept 2019

A destination to help new parents raise their kids with more confidence and less anxiety.

NYT Parenting

I led the team that built NYT Parenting, the go-to destination for evidence-based guidance for new parents.

Research, Prototype, Repeat — How We Designed NYT Parenting

Tinybop

A destination to help new
parents raise their kids with
more confidence and less
anxiety.