Hi, I’m Youngna. I’m a product leader, strategist, and researcher with 15+ years of experience building innovative digital products and running teams at NYT Parenting, Tinybop, HOMER, Huge, and 20x200. I bring a unique blend of experience in product, operations, content and early-stage growth help founders and teams shape budding ideas into products that people really want, use, and value.

Work with me:

  • Discovery + Audience Research: Define and understand your audience, listen to their needs, conduct market research, and gather actionable insights.

  • Product Definition + Prototyping: Develop product concepts to test hypotheses, and put prototypes in front of your audience.

  • Strategy + Roadmapping: Shape your intentions into a cohesive strategy, roadmap, and execution plan.

  • Content Strategy: Refine your tone + voice, channel strategy, and create quality content that resonates with your audience and impacts your business.

  • Supporting Product Execution: Support your team as you implement key product decisions, flows and features.

  • Product + Leadership Advising: Provide support you as you scale your team and org, make critical growth decisions, and build skills as a leader.

Select clients + projects